Retailing Management - Target Research Paper Example | Topics and Well Written Essays - 5000 words

Retailing Management - Target - Research cover ExampleThe fellowship makes its international strategy effective by incorporating its UK strategy and fine tuning it to fount the cultural differences in order to meet the specific needs and preferences of customers in the varied international markets it operates in. In order to achieve excellence in international operations, Tesco needs to maintain consistency in its timbre and consumer experience by venturing into the business insights (Tesco, 2011). The main and critical component in the Tescos decision do process is its web-based business intelligence application product. This application is recognized for its speed, functionality and the flexibility necessary for the timely speech communication of fashion products to the Tesco users worldwide. This is based on the technology developed by Tesco along with its concourse retail MIS system. The Group retail MIS system helps the company in identifying the key areas of operations, finance, customers and deal. This guides and facilitates the top management in measuring the lay in based performance of the company. Tescos strategic objectives thus have been focused upon the Group MIS which encourages and improvises on the topical anesthetic reporting and gives strategic insight into the functioning (Coriolis, 2004). Tesco Environmental and Strategic analysis Understanding the environment and the influences which results from the changes provides different dimensions and challenges to strategic decision making but making sense of this diversity requires greater efforts and involves identifying the political, economic, social and technical influences which affect the organization. The PESTLE Analysis of Tesco involves the political environment which analyzes the local and national impact of the brass. It also looks into the government laws and policies that have an impact on international business operations. The activity and momentum in the economy, such as fluctuations in the stock market and increase in the tax rates will have a significant impact on the company. Sociological factors include the changes in the culture and way of living of the people in general. It includes the changes in consumer behavior and their pattern of purchasing. For example, the new trend of e-commerce and online shopping brings in new technologies that the company will have to adapt. Environmental factors also play an important role as Tesco has to fulfill its incorporated social responsibilities. It has to work on reducing the usage of fossil fuels in its transportation process (Case study, 2006). realistic environmental issues which Tesco will face in the near future are Political - Ban of sales event of alcohol to public above the age of 21 by the government. Economic - Implementation of tax on food by the government. Sociological- Tescos entry into US and Russia will help in expanding its operations and change magnitude its sales and profit levels. It helps in expanding the companys horizon beyond the UK and overcome cultural barriers. Technological- A significant part of Tescos distribution costs consists of hydrogen powered lorries. Legal- The task of paying considerable compensation claims has been disputed by Tesco. Environmental- The changes in the climatic conditions could have an impact on suppliers strategies and objectives. Porters Five forces baffle affecting Tesco The